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Home Blog About The Brand The Best Reasons To Shop Leading Brand Helly Hansen

The Best Reasons To Shop Leading Brand Helly Hansen

From jackets to base layers, Helly Hansen promote exceptional technical properties while striving for sustainability. All to deliver incredible outdoor gear designed to take on the elements!

Coupled with unpredictable weather and an adventurous lifestyle, a trusty jacket is an absolute must! Particularly a waterproof jacket. For instance, whether you are out at sea, exploring the mountains, or commuting through the city streets, without a doubt, a Helly Hansen jacket ought to do the trick.

With that being said, let’s learn a little more about this incredible brand…


1. The Story Of Helly Hansen

Sea Captain Helly Juell Hansen

Founded by sea captain Helly Juell Hansen in Norway back in 1877, Helly Hansen and his wife Margrethe discovered an improved way to protect their sailors from the harsh Norwegian elements.

To begin with, they produced waterproof oilskin jackets, trousers, sou’westers and tarpaulins made from coarse linen soaked in linseed oil. In due time, the brand won their first product award at the World Expo in Paris in 1878. From then on, the brand have continued to pave the way to successful functional everyday fashion.

In essence, Helly Hansen workwear is still worn to this day and trusted by professionals on oceans, mountains and worksites.


2. Let’s Get Technical

Men’s Helly Hansen Dubliner Waterproof Jacket
Women’s Helly Hansen Boyne Insulated Parka 2.0

Impressively, for the past 140 years Helly Hansen have been developing and testing their technologies to ensure they deliver unbeatable performance. That’s right, 140 years! With this in mind, we have detailed below a few of the technologies that power their products.

LIFA®


Firstly, we have LIFA® technology which can be found in Helly Hansen base layers! In detail, the fabric is based on a yarn technology that wicks moisture away from the skin moving it to the surface of the fabric, it then evaporates, leaving the wearer warm, dry and comfortable.

Men’s Helly Hansen Lifa Stripe Crew Baselayer
 Men’s Helly Hansen Lifa Pants

LIFALOFT™


Secondly, unique LIFA® technology is combined with Primaloft® insulation to create LIFALOFT™! Creating more air pockets than standard insulation. To rephrase it, lightweight yet incredibly warm and usually found in Helly Hansen puffa jackets.

Women’s Helly Hansen Motionista Jacket
Women’s Helly Hansen Lifaloft Insulator Jacket

HELLY TECH®


Finally, Helly Tech® can often be found in Helly Hansen waterproof jackets! Crafted with a unique membrane designed to keep water molecules out, while allowing sweat vapor to pass through. In other words, keeping you dry from the outside and comfortable on the inside.

Men’s Helly Hansen Dubliner Insulated Jacket
Men’s Helly Hansen Legendary Insulated Pants
Men’s Helly Hansen Loke Jacket
SHOP ALL HELLY HANSEN

3. Professionally Tested

Caroline Côté
Mountain Professional, Adventure Filmmaker & Endurance Athlete
Jack Trigger
Professional Offshore Sailor

To demonstrate premium quality, Helly Hansen work with professionals to test their products. As a result of this relationship, both womenswear and menswear are tested by those who brave the world’s harshest environments! Today, more than 55,000 professional skiers, ski patrollers, sailors, rescue services, and mountain guides put their trust in Helly Hansen. Impressive right?

SHOP MENSWEAR
SHOP WOMENSWEAR

4. Sustainability Steps

Furthermore, at the heart of their sustainability efforts is focus on quality, performance and longevity to make products that last which is important for the health of our planet. However, there may come a day when you wish to retire your Helly Hansen garment. In light of this, Helly Hansen are taking incredible steps towards sustainability.

Recycle

Donate

Resell

With the intention to promote more accessible recycling, Helly Hansen determine 80% of a garment’s environmental footprint during the design phase. Now that’s forward thinking!

Equally, donating used apparel is a great way to continue the life of your Helly Hansen products. From family members to donation centres, there are plenty of people out there with the need to stay warm and dry.

Alternatively, consider reselling your used gear! Due to desirable high quality and long-lasting properties, Helly Hansen garments are still valuable to others, even when you’re use for them is done.


Most importantly, Helly Hansen continue to develop unbeatable products while above all, continuing to support Captain Hansen’s legacy through a long list of first-to-market innovations.

Without hesitation, prepare for your next adventure with a premium brand and discover our latest collection of Helly Hansen products! After all, a life full of outdoor adventures is a life worth living!

Helly Hansen New Arrivals

  • Posted by admin
  • Posted In About The Brand, Buying Guide
  • 09/03/2023
  • Posted by admin
  • Posted on 09/03/2023
  • Posted In About The Brand
    Buying Guide
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